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Simplifying social for female-led brands & freelancers

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← SOCIAL MEDIA SERVICES

Spoiler alert: with the right strategy it can be, and I’m here to teach you how! 

Imagine if social media was your biggest referral source

TELL ME MORE!  

(And trust me, this will make showing up feel fun again.)

We’re on a break from boring strategies, okay?

Think about it, there are certain accounts that just draw you in, right? The ones so authentic you can’t resist tapping their story icon every time it pops up.

You want your IG to feel like that—not just another generic business page filled with basic Canva graphics and stale captions you’d never read.

So, how do you make that happen? By showing up as YOU.

Together, we’ll create a personality-packed strategy that’ll turn your followers into a loyal, raving community—helping you make your mark online.

I'm here to take the overwhelm out of social and empower you with the tools and knowledge you need to thrive online.

Social media can be a truly invaluable tool… but only if you know how to use it.

Looking for full social media management? This package covers everything from content creation to daily engagement, building a thriving community online.

The Blend

Panicking over 'what do I post today' again? My VIP strategy package is here to save the day with a custom-to-you strategy that feels manageable + exciting.

The Kona

Need guidance but not ready for a full strategy? This consulting call is your quick fix for personalized advice and a crystal-clear action plan.

The Coffee Kickstart

(Because you don’t need to unload your pockets on ads to capture attention when your content is magnetic.) 

Become the talk of your industry with an organic social media strategy that’s going to be legen–wait for it–dary.

Because honestly, if you’re not having fun with it, why would your audience feel inspired to engage with your page? Gone are the days of posting to post.

Instead, we want your audience to binge-watch your stories like the latest season of Bridgerton so that your content can become a huge traffic driver for your offers! 

Impactful strategies and being unapologetically you.

The ‘secret’ to social
media success?

SUIT UP YOUR STRATEGY  

Emily S.

"Shannon helped me grow my email list and Instagram community! She also helped me stay consistent on social media and made the process easy for me by accommodating our platform ClickUp we were using. She was super helpful in every aspect! I will be using her social media management services for my other business as well."

"My email list has grown by leaps and I am using her services for my other bridal business as well"

Adel L.

"Working with Shannon has been incredible and she just GETS IT. Loved that she’s really open about making this a collaborative process and proactively looks for social media trends and ideas that we could hop on!."

"If you need someone to take the social media load off your plate, Shannon’s your girl!"

Hailey K.

"My instagram strategy & online brand presence has improved 100% after working with Shannon. Her Instagram strategy session gave me so many content ideas & a plan to work off of. Everything was for an amazing value & I've had multiple people comment on how up-leveled my brand is after working with her."

"I had no idea where to start and Shannon helped me create a plan" 

Hey, I’m Shannon! 

When I first started in social media, working for an Instagram marketing startup, I quickly realized the biggest hurdle in growing an account wasn’t the algorithm or the ‘perfect’ feed—it was showing up authentically.

Almost a decade later, that’s still true.


People gotta know the real you to care, it’s that simple.

Infusing your personal brand into your strategy is the missing piece you’ve been searching for (and probably avoiding).
It’s time to change that. 


Let’s make social media your strongest marketing tool with the right strategy.

MY STORY  

It likely hasn’t even been that long, but you’re already over the corporate world (and I don’t blame you). You want to be anywhere but tied to your desk from 9-5. You have the skills, but you’re not sure where to start with growing and marketing your business.

Packages? Clients? Marketing? Tbh, It’s a lot.

Ready to ditch the 9-5 and start your own social media management business? 

That’s where my group program, The Tropical Social Accelerator (TSA), comes in. TSA will give you the accountability, support, and confidence to propel your business forward.

I’ll show you that you can leave the corporate world behind, build a profitable SMM business, & create a lifestyle that aligns with your dreams.

GIVE ME THE DEETS

New Episodes every Tuesday!

The Tropical Social Podcast

Your go-to podcast for early-stage social media managers looking to stand out online and unlock freedom. Whether you dream of working online and living abroad, road-tripping across the country, or simply being your own boss from home, The Tropical Social Podcast is here to help you make it happen!

LISTEN NOW 

Ep. 44 - The Biggest Mistakes You Are Making With Your Social Media Management Business

Ep. 50 - How To Get Paid On Time As A Social Media Manager

EP. 3 - TIPS FROM A DIGITAL NOMAD: WHAT IT'S REALLY LIKE TO WORK ONLINE + TRAVEL

Ep. 18 - How To Price Your Services As A Social Media Manager

Start with The Tropical Social’s Most Popular Episodes

NOT SURE WHERE TO START?

Wondering if starting a social media management business is your next big move?

Ready to kickstart your social media management business and work from anywhere in the world? This FREE guide will show you how to get started as a social media manager & breakdown the key things you need to be focusing on first. 

GET THE GUIDE